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March 15, 2018
Easter is always an exciting time of the year.
It provides a break from the hustle and bustle of daily life, as well as a chance to reconnect with family and friends.
Our owner and Managing Director Gary Adler, can recall fond memories of Easter at The Chocolate Box.
Back in the early 1980’s, The Chocolate Box decided to display the World’s Largest Easter Egg, which was made by Red Tulip, in our Camberwell store.
Back in those days, the Camberwell store had a large double door entrance to the shop. Due to the size of the egg, they had to unload it using a forklift.
Once the egg was unloaded it became apparent that due to the size of the egg, it would not fit through the shops door. This posed a challenge as to how The Chocolate Box would display the large egg.
Eventually Gary had to arrange for a tradesman to come and remove the whole entrance so the egg could be displayed and do the same to get the egg out of the store once Easter was over.
Another funny story Gary can recall from the 80’s, is when the stores used to sell cigarettes.
One time in the middle of the Easter rush a customer approached Gary’s father. Mr Adler thought the man was asking about a chocolate bunny and responded explaining we have all sorts and sizes of bunnies, as you would expect in a chocolate shop.
The confused customer looked back quizzically at Mr Adler and said ‘Albany’, which were a popular brand of cigarettes.
What are your favourite Easter memories?
The Chocolate Box, a family owned company based in Melbourne, was first established on Burke Road in Camberwell by our founders, Mr and Mrs Adler, in 1958.
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